Mississippi Take Down Tobacco Day
Virtual Field Trip

Join schools across Mississippi on April 1, 2021 for a real-world virtual learning opportunity to get the facts on the vaping epidemic, as part of Take Down Tobacco National Day of Action. Through the “Clearing the Air” Be Vape Free Virtual Field Trip, students will gain powerful insights as several teenagers share their firsthand experiences of successfully avoiding e-cigarettes, learn how to think critically about everyday influences like advertising and social media, pick up effective refusal skills and debunk common myths with a health professional.

The VFT video is ~18 minutes long (you can preview the full VFT above). After watching the VFT as a class or as an asynchronous assignment, join us on Twitter using the hashtag #TakeDownTobaccoMS to participate in an online discussion starting at 12:00 PM on April 1st and share your students’ thoughts and questions with our panel of experts.

Feel free to submit questions/comments as videos as well! We’ll be following the hashtag all afternoon on the 1st. Register your class before the event by filling out the form below, and don’t forget to tell parents about this important learning opportunity.

Once registered, you will receive a link that you can share with students and parents to view the VFT on any web browser or from a smartphone! By registering, you will also receive the Educator Guide which includes some optional pre- and post-field trip activities for your class.

Follow us on Twitter @CATCHhealth and join the conversation using #TakeDownTobaccoMS. Questions? Email us at [email protected]

About Be Vape Free
Be Vape Free is a nationwide initiative providing standards-aligned, no-cost, e-cigarette prevention resources for educators teaching grades 5-12 created in partnership with the CVS Health Foundation, CATCH Global Foundation, and Discovery
Education. At the core of the initiative is the evidence-based CATCH My Breath vaping prevention program, developed by The University of Texas Health Science Center at Houston (UTHealth) School of Public Health.

Let us know you’re planning to participate by filling out the registration form below. We’ll send you additional free resources including:

• Educator guide for the virtual field trip
• Vaping prevention messaging toolkit
• Printed vaping prevention posters for your campus (while supplies last)

This event has ended.
Thank you to the 180+ Mississippi schools that participated!

Help Spread the Word

Share Graphics

Square (Email / Instagram)
Rectangle (Facebook / Twitter)
*ADD YOUR LOGO* Square (Email / Instagram)
*ADD YOUR LOGO* Rectangle (Facebook / Twitter)

Sample Social Media Posts

We’re participating in #TakeDownTobaccoMS on April 1 by watching the #BeVapeFree Virtual Field Trip “Clearing the Air” as a class. Help youth learn the truth about vaping and how to avoid the pressures to use e-cigarettes. Register to join us at catchmybreath.org/MS

Do you think youth vaping is a problem? Join Mississippi schools for a day of action on April 1 by watching the #BeVapeFree Virtual Field Trip “Clearing the Air” then participate in a chat with tobacco prevention experts using #TakeDownTobaccoMS. Register: catchmybreath.org/MS

Sample Newsletter Blurb

Join schools across Mississippi on April 1, 2021 for a real-world virtual learning opportunity to get the facts on the vaping epidemic, as part of Take Down Tobacco National Day of Action. Watch the 18-minute “Clearing the Air” Be Vape Free Virtual Field Trip video as a class, or instruct your students to watch the video, on or before April 1, 2021, then join us in the afternoon on Twitter with the hashtag #TakeDownTobaccoMS for an online discussion with other schools and a panel of experts from across the state. Register your class at catchmybreath.org/MS